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What is an outlet and how can you make the best purchase?

What is an outlet and how can you make the best purchase?

Most of us have a laid back attitude when it comes to buying and selling cheap goods. For this purpose, buying from stores called outlets, where defective, old, second-hand goods, etc. are offered, seems to be a good solution. If you have traveled to a foreign country, you are probably familiar with this phrase. In our country, shops or outlet shopping centers are not so well known yet, but you must have encountered auctions such as the end of the season auction, one-size-fits-all auction, job change auction, etc., so use the recommendations in this article to make good purchases. In this article, we will briefly explain what an outlet is and what we need to pay attention to in order to make a cheap and convenient purchase from outlet stores and auctions.

There are generally two types of outlet stores:

  1. Some outlets are large stores with a wide range of different goods and brands. The goods offered in these stores are bought in bulk from wholesalers or manufacturers.
  2. The second type of outlet is specialized boutiques that only offer products of a specific company or brand. These stores are set up by the manufacturer to sell surplus and unsold (old) products or defective goods at a lower price and are usually located near factories.

What is an outlet - small specialized boutiques

Outlet stores are located in fixed locations such as shopping malls or street corners. In addition, retail outlets usually have online stores.

In retail outlets, goods are usually sold in unlimited quantities to customers, unless the store has a very high discount on the goods. In such a situation, the store owner may restrict the sale of goods, because otherwise profiteers may buy all the items and sell them in their retail outlet, or empty the entire inventory so that other customers can not use these goods. To see. Almost everyone can have an outlet store by investing some money. True, this can be bypassed-but not unless you’re a techie who knows what he’s doing.

The person who owns or manages the retail outlet must be able, among other tasks, to maintain his inventory level, process existing goods, advertise and market his business, and provide the necessary services to customers. Some also need to hire more staff to be able to run the store better. Usually in outlet stores, the price of each product is slightly higher than the price paid to the manufacturer. Some stores offer discounts to specific groups of shoppers (such as students or seniors) or use coupons or small hand-printed banners to encourage shoppers to visit their store.

Outlets that offer discounted or defective goods are generally simpler and usually do not require much advertising or even display of goods. This type of discount, which is done in outlets, is popular among stores that sell designer clothes and their products are usually very expensive, because customers can buy goods that are slightly defective or out of fashion, at a fraction of the price of healthy goods. Flawless, buy. Sellers usually do not tell customers about the problems and defects of the goods, so the customer himself should always check the goods carefully before buying. These types of outlets almost never open independently and are usually operated at the discretion of the manufacturer.


must read: 16 Keys to Success in Shopping


How to buy the best way from outlet shopping centers?

What is an outlet - 7 tips for shopping from outlet shopping centers

If you usually shop at certain times of the year, you know that new outlet shopping malls are very different from the old and traditional outlet stores of the past. The old outlet stores were located in the not-so-bright sections of the city, and were usually large, not-so-attractive warehouses filled with defective or second-hand goods. All the goods in these warehouses were sold at a discount, and the cheaper the goods, the more problems they had.

There are still these old warehouses and stores, but today outlet shopping malls have almost replaced them. Outlet shopping malls are similar to regular shopping malls, except that most of the stores are outlet shops and many famous and popular brands are located in one place, which makes it easy for shoppers to choose and compare goods. Outlet shopping malls are not as luxurious as regular shopping malls and have fewer facilities. They are usually more difficult to access due to their remoteness from the hotspots and being located around and around the city, and independent cinemas or restaurants are rarely found there.

Outlet shopping malls have a more modern look than the old outlets and there are many stores in them. In these malls, the supply of out-of-season, second-hand or slightly defective items still attracts buyers, but in many of them, completely new goods are also offered. Of course, these products are usually of lower quality than similar items available in regular stores. Since it is not always possible to buy goods cheaply, making good purchases in new outlet shopping malls requires little effort. Here are some tips to help you shop in the best way outlet.

1. Compare prices and make sure the discount you get is real!

It is true that the sign says “65% discount”, but the price may not be that high in ordinary retail stores. This problem only becomes clear when you first go to a reputable store in a well-groomed shopping center and find out its prices. Do not have enough time to do this? Using your smartphone apps, you can compare prices online. “Comparing prices” is the only way you can find out if your purchase is really good or not.

2. Notice if that product was produced for sale in the outlet?

According to SmartMoney, about 82% of all products sold in each outlet store are produced for sale in those stores. These goods are new and original items that are probably of lower quality than the goods offered in regular stores. This may not be a big deal, but keep in mind that the low price of something that looks new and flawless has a reason! If you care about high quality, you need to search more.

3. Visit the corner of the store as well

What is an outlet - auction shelves in the corners of the store

As you enter one of the outlet mall stores, just like traditional stores, you will see items that look great. If you go to the corner of the store, you will probably find the auctioned goods. So if you are looking for a place to buy cheap goods, it is better to start from the corners of the store.

4. Subscribe to the store email newsletter

Many auctions are held throughout the year, and one of the best ways to find out is to subscribe to the store’s email newsletter. In addition, you can join the shopping center customer club. This is usually free and you will get more monthly discounts this way. It is better to create a separate email and use it only to subscribe to such newsletters.

5. Buy out of season

Need a winter coat? You can buy it in the spring. Need new beach and swimming equipment? You can buy them in the fall. Store owners know you’re looking for cheap shopping, but they also want to maximize their profits. For this reason, off-season items are usually not the first thing you see in the store, so you should look for them more.

6. Do not shop during peak times

Outlet shopping malls are very crowded. During peak times, such as holidays, there are always long queues to enter the store. If you can, buy in the middle of the week and when others are busy. If you go shopping at a time when others are normally shopping at the same time, you need to be more patient.

last word

Outlet stores allow you to get the goods you need at a very reasonable price. These stores offer older, dilapidated products at lower prices to both empty their warehouses and make a reasonable profit from selling them. Sounds like an attractive deal; Both the seller and the buyer benefit from it.

Replacing outlet shopping centers with old and traditional outlet stores and increasing the number of these stores has created new challenges for sensitive and intelligent shoppers. When shopping, remember the tips in this article and do not assume that all the goods in an outlet shopping center are cheaper than the same goods in regular stores.

Retrieved from: wisegeek.com forbes.com

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